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  Net consultancy Razorfish has appointed Cesar Brea as Senior VP of sales and marketing, in a move to invest in business development and lead generation.
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Robert Lord, chief operating officer of Razorfish, commented:

“We recognize the need to bolster our sales and marketing programs at a time when corporations are cautious about IT spending.”

Prior to joining Razorfish, Brea was vice president of business development at ArsDigita Corporation and Manager in Bain & Company’s Boston office.
 
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