Blyth Valley shortlisted for UK Broker Awards

The E-Business Award nomination is a result of Blyth Valley’s innovative e-business application, The MatchMaker. This intelligent tracking tool provides detailed visitor information about the number of times Blyth Valley’s website has been visited, frequently visited pages, length of visits and the frequency of return visits.

Valerie Hockley, Managing Director at Blyth Valley, comments: “We are obviously delighted to have been shortlisted for the UK Broker Awards. As one of the most technically adept and progressive commercial insurance brokers in the UK, it is pleasing to see The MatchMaker e-business application gaining some recognition.

“The MatchMaker has enabled us to analyse the methods customers use to interact with our company. As a result, we can now track 95% of all customers who come into contact with us, via our website or by other means. This allows us to make detailed measurements of our effectiveness and to continue to build upon our service offering.

“Our customers are extremely important to us, which is why we spend a lot of time with them understanding the challenges that face their businesses to ensure they get the highest level of service available - as reflected in our nomination for the Intermediary of the Year Award.”